Premium functional food and beverage company Phivida Holdings (CSE: VIDA) (OTCQX: PHVAF) this morning announced its entry into a strategic partnership with Green Glass Global, a leading beverage brokerage firm that specializes in on-premise national accounts for the specialty drinks sector. According to the update, the partnership will focus on placing Phivida’s Oki beverage line products in premium hospitality outlets across the United States. “We are really excited to partner with Green Glass Global to represent our Oki beverage brand nationally in the on-premise channel,” Phivida Chief Commercial Officer Doug Campbell said in the news release. “The on-premise channel represents a significant strategic opportunity for us to gain listings in the very best restaurants, hotels, gyms, cafes and bars in the country – all areas that are great opportunities to build trial and awareness for our Oki brand. Bob McLachlan and his team are some of the best in the business in this channel, and we are excited to be working with them in this exciting new category.”
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About Phivida Holdings Inc.
Phivida Holdings Inc. is headquartered in Vancouver, BC with operations in San Diego, CA. Phivida is a premium functional food and beverage company focused on whole plant nutrition and natural ingredients that help best maintain overall health and balance in the human body. The company infuses organic active hemp extract into a variety of premium beverages and clinical products for everyday health. Phivida embraces and celebrates a return to organic, natural, plant-based foods and beverages, and a focus on holistic health and wellness. The mission is to help reduce the world’s dependence on pharmaceuticals and provide food and beverage choices that allow customers to live a balanced healthy lifestyle. For more information, visit the company’s website at www.Phivida.com.
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